Archive for September, 2010

What Does Google Instant Mean for Me and You?

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As anticipated Google Instant went live yesterday allowing users the ability to view real-time search while they type. This translates into faster search result as you are provided with instant feedback.  According to Google themselves, Google Instant can save 2-5 seconds per search. It’s always a good thing when you can get to the right content quicker, but as Gawker points out this can lead to some embarrassing searching (IE. Erector Set vs. Erectile Dysfunction).  As a novel experiment The Wall Street Journal Blog, Digits, even posted the top four results for each letter in the alphabet typed in the search bar.

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Rockin’ some Tomato Cheesy Ravioli

Nothing brings the Squeaky family together in the kitchen like the aroma of Anthony’s marinara sauce with cheese ravioli. This stuff is amazing! Every family has their favorite dish and for us this is it. The end all be all of culinary excellence …well in our loft at least. Simple, but heavenly. There’s practically a full on rush in the kitchen with employees vying to be the first to get a taste of this deliciousness.

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Always Be Closing: The Art To Making Real Connections

Check out the latest edition of the Small Agency Diary in Advertising Age. CEO and Founder of Squeaky Wheel Media, Anthony Del Monte, explains his philosophy on making and retaining key connections within your industry.

Understanding Facebook Ads

As more marketing budgets start to incorporate social media Facebook has become a viable option for advertising. Whether it’s the most appropriate ad space available for your brand is debatable. But, what is not debatable is the size of Facebook’s audience reach and the ability to tailor affordable ads based on flexible design, audience targeting, and pricing parameters. Below is a quick tutorial and breakdown on setting up a Facebook ad. It is important to note that running a personal Facebook Ad versus running a Roadblock Ad found on a users home page is different in budget, placement and functionality.

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