All posts in Mobile

A Little Retraction for a Big Talent

With so much information available on the web, it’s hard to distinguish between fact and fiction. And as avid internet users, we’re typically weary of blogs and individual sites as valid sources of information but when it comes to major publications we—for the most part—tend to believe what we read. The following is our own retraction/correction and an example of why we should not always believe everything we read.

Recently our in-house start up, Crowdbeacon was written about in Entrepreneur Magazine.

Even though it is an honor for our agency and the product, it was unfortunately inaccurate in naming the mobile application’s creators. Crowdbeacon was actually the brainchild of start-up expert, Robert Boyle, Anthony Del Monte and a skilled Sardinian developer named, Luca Columbu. Scott Wells was misquoted as the co-creator because he was the one who conducted the phone interview. Scott is one of our lead strategists and was important in launching Crowdbeacon’s social media and marketing efforts.

For the most part, the other details of the article are true but in publishing this correction, we wanted to highlight Luca for all his hard work and dedication in developing Crowdbeacon. They may have neglected to mention you Luca, but we know how hard you worked; all the hours you put in and we are glad to have an intelligent developer such as yourself on the Squeaky team.

Grande Opera!

Opera: A Severely Underrated Browser

We all have our browser of choice when surfing the web but one seems to be somewhat overlooked (to say the least). Opera is far from anything new (it’s been around for almost 15 years!) but it has just as many features and capabilities as browsers like Firefox and Chrome do—if not more.

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Free Friday: 3 Useful Augmented Reality Apps

Augmented Reality may seem like a passing fad but due to its remarkable capability as a marketing tool we will likely continue to see it used more and more.

We’ve found a few free useful applications that use Augmented Reality to help users in different ways as well as some awesome ways advertisers and marketers are using it to create a new engaging experience.

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Is This the Beginning of the End for Facebook?

With Facebook sign ups on the decline in the U.S. and Canada for two consecutive months many of us are wondering, “Is this the beginning of the end of Facebook? What does this mean for marketers?”

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AdAge’s Creativity and Technology Conference 2011

The Creativity and Technology Conference (CaT), hosted by AdAge, took place in New York last Friday, with several Squeaky members in attendance. The Conference was a resounding success, as many of the attendees have indicated, and delivered inspiration to creative thinkers across several disciplines. So what exactly made this conference so good? The generally down-to-earth atmosphere, intellectually curious audience and a focus on sharing ideas vs. selling them were all contributing factors.

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